Gathering Facts
To understand non-adherence, we needed to first understand the Who? What? When? Where? Why? and How? By developing a persona and gathering data around missed or discarded medication, we began to uncover an opportunity.
Understanding the Patient
The persona of “George” was actually created based on my 95 year old grandmother. During one of my frequent visits, or “check ups“ as she called them, she asked me to pickup her medication from a nearby pharmacy. At the pharmacy counter, I was given 6 prescriptions, two small boxes, and told the remaining prescriptions would be available after 5pm.
When I arrived at her home, I handed my grandmother her prescriptions. I watched as she removed bottle after bottle, knowing what each medication was for, and what medications she still needed to have filled. When I asked her “How do you remember take all of these medications daily”, she replied “I don’t always remember”.
Adherence Facts
After creating our persona, and understanding our data, we determined that age and other demographics had little differences. We quickly identified that nothing was wrong with the individual, but with the process of taking multiple medications and the system of getting them refilled.
Our Solution. The Proposal.
A draft presentation was created to persuade our Creative Director to pitch the idea of “Smarx” a smart prescription bottle to our CVS/specialty partners. Shortly there after, our user experience team was asked to present a detailed plan to our Senior Vice President and Chief Digital Officer of CVS Health.
Below are the key slides from that presentation:
The Concept
The Thought Process
The Facts
The Outer Core Schematics
The Inner Core Schematics
The Lid Schematics
The Assembly Video
A Working Prototype and Pilot Program
After applause and approvals, our team handed off our final documentation, which included official patent documentation written by our legal and compliance department. We also partnered with AdhereTech on building the first smart prescription bottle lid prototype, which is currently in a pilot program for CVS specialty patients in Rhode Island.
For CVS specialty patients in the pilot program, 93% are following dosage instructions and refilling prescriptions; an increase from 65% in 2013. Additionally, 89% of specialty patients using the “Smarx” technology are continuing their treatment; and increase from 78% in 2013.
LUONGOMADE
CVS Smarx
Prescription non-adherence costs the United States 290 billion dollars per year, directly impacting the cost of prescription medication, and coverage. In 2014 I assisted CVS Health in creating a smart prescription bottle to help patients stay adherent.
Innovation | Product Design | User Experience
Gathering Facts
To understand non-adherence, we needed to first understand the Who? What? When? Where? Why? and How? By developing a persona and gathering data around missed or discarded medication, we began to uncover an opportunity.
Understanding the Patient
The persona of “George” was actually created based on my 95 year old grandmother. During one of my frequent visits, or “check ups“ as she called them, she asked me to pickup her medication from a nearby pharmacy. At the pharmacy counter, I was given 6 prescriptions, two small boxes, and told the remaining prescriptions would be available after 5pm.
When I arrived at her home, I handed my grandmother her prescriptions. I watched as she removed bottle after bottle, knowing what each medication was for, and what medications she still needed to have filled. When I asked her “How do you remember take all of these medications daily”, she replied “I don’t always remember”.
Adherence Facts
After creating our persona, and understanding our data, we determined that age and other demographics had little differences. We quickly identified that nothing was wrong with the individual, but with the process of taking multiple medications and the system of getting them refilled.
Our Solution. The Proposal.
A draft presentation was created to persuade our Creative Director to pitch the idea of “Smarx” a smart prescription bottle to our CVS/specialty partners. Shortly there after, our user experience team was asked to present a detailed plan to our Senior Vice President and Chief Digital Officer of CVS Health.
Below are the key slides from that presentation:
The Concept
The Thought Process
The Facts
The Outer Core Schematics
The Inner Core Schematics
The Lid Schematics
The Assembly Video
A Working Prototype and Pilot Program
After applause and approvals, our team handed off our final documentation, which included official patent documentation written by our legal and compliance department.
We also partnered with AdhereTech on building the first smart prescription bottle lid prototype, which is currently in a pilot program for CVS specialty patients in Rhode Island.
For CVS specialty patients in the pilot program, 93% are following dosage instructions and refilling prescriptions; an increase from 65% in 2013.
Additionally, 89% of specialty patients using the “Smarx” technology are continuing their treatment; and increase from 78% in 2013.
CVS Smarx
Prescription non-adherence costs the United States 290 billion dollars per year, directly impacting the cost of prescription medication, and coverage. In 2014 I assisted CVS Health in creating a smart prescription bottle to help patients stay adherent.
Innovation | Product Design | User Experience
Gathering Facts
To understand non-adherence, we needed to first understand the Who? What? When? Where? Why? and How? By developing a persona and gathering data around missed or discarded medication, we began to uncover an opportunity.
Understanding the Patient
The persona of “George” was actually created based on my 95 year old grandmother. During one of my frequent visits, or “check ups“ as she called them, she asked me to pickup her medication from a nearby pharmacy. At the pharmacy counter, I was given 6 prescriptions, two small boxes, and told the remaining prescriptions would be available after 5pm.
When I arrived at her home, I handed my grandmother her prescriptions. I watched as she removed bottle after bottle, knowing what each medication was for, and what medications she still needed to have filled. When I asked her “How do you remember take all of these medications daily”, she replied “I don’t always remember”.
Adherence Facts
After creating our persona, and understanding our data, we determined that age and other demographics had little differences. We quickly identified that nothing was wrong with the individual, but with the process of taking multiple medications and the system of getting them refilled.
Our Solution. The Proposal.
A draft presentation was created to persuade our Creative Director to pitch the idea of “Smarx” a smart prescription bottle to our CVS/specialty partners. Shortly there after, our user experience team was asked to present a detailed plan to our Senior Vice President and Chief Digital Officer of CVS Health.
Below are the key slides from that presentation:
The Concept
The Thought Process
The Facts
The Outer Core Schematics
The Inner Core Schematics
The Lid Schematics
The Assembly Video
A Working Prototype and Pilot Program
After applause and approvals, our team handed off our final documentation, which included official patent documentation written by our legal and compliance department.
We also partnered with AdhereTech on building the first smart prescription bottle lid prototype, which is currently in a pilot program for CVS specialty patients in Rhode Island.
For CVS specialty patients in the pilot program, 93% are following dosage instructions and refilling prescriptions; an increase from 65% in 2013.
Additionally, 89% of specialty patients using the “Smarx” technology are continuing their treatment; and increase from 78% in 2013.
CVS Smarx
Prescription non-adherence costs the United States 290 billion dollars per year, directly impacting the cost of prescription medication, and coverage. In 2014 I assisted CVS Health in creating a smart prescription bottle to help patients stay adherent.
Innovation | Product Design | User Experience